Generative AI

Apex146 employs Machine Learning and Generative AI to offer deep, interpretable athlete insights, streamlining continuous race analysis and elevating media coverage beyond traditional surface-level narratives.

What is Artificial Intelligence?

Artificial Intelligence (AI) is the theory and development of computer systems able to perform tasks that normally require human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages.

What is Generative AI?

Generative artificial intelligence is artificial intelligence capable of generating text, images or other data using generative models, often in response to prompts. Generative AI models learn the patterns and structure of their input training data and then generate new data that has similar characteristics.

Our Solution

Concise, educational and engaging content is crucial for the expansion and retention of fans within the action sports industry. You may have grown up playing club soccer but how much knowledge do you have around operating a F1 car and strategizing your upcoming race?

Through Machine Learning, Apex146 is able to analyze the mindset of a racer to index their performance characteristics and define the edge they hold over their competitors.

From there, Generative AI fuels content development in both an audio and editorial form to provide analytical storylines with live racing commentary available as well. The AI athlete coverage is curated to be usable and interpretable by multiple stakeholders including broadcasters, writers, announcers, teams, sponsors and sports books for pre-event, post-event and in-play.

The Problem

Due to the fast-paced nature of action sports, media coverage in the realm of racing encounters various obstacles. There exists pivotal moments unable to be captured by the naked eye which creates a chain reaction of challenges facing big media.

  1. Lack of Full Grid Coverage

  2. Surface Level Insights

  3. Manual Inefficiencies

This presents the need for advanced analytical methods to better understand and leverage their massive global impact.

Apex146’s Generative AI Pillars

1. Internal expertise in sports laying the foundation for a deep understanding and tailored approach

2. Statistics leveraging the curation of our proprietary data ensures we provide unmatched insights

3. Artificial Intelligence which enables high frequency implementation, cost-effectiveness, and unparalleled precision

Are you ready to elevate, automate and expedite your coverage?